VMworld Conference 2008
Virtually Anything is Possible

Work:
Production, strategy and management for conference of
14,000 attendees, 1,000 designs elements, 60 customer
illustrations, 5 floors of wayfinding, 100s of customer
success stories, 6 large scale busts, 9 networking lounges
3 printed books and 35,000 square feet of eco-friendly banners.

Design: Sean McGuire
Creative Direction: Todd Richards
Illustration: You Are Art